Consumer Goods
01 / 01
Co-founder
Caliwater
Prickly pear cactus water with a distinctly Californian outlook.
Prickly pear cactus water with a distinctly Californian outlook.
A light, clean drink made from prickly pear cactus — short ingredient list, nothing hiding behind it.
Oliver co-founded Caliwater with Vanessa Hudgens. The brand relaunched in 2021 and has been picking up shelf space across the United States ever since.
WHAT THEY OFFER
Prickly pear cactus water in a range of fruit-led flavours, with a short ingredient list and naturally occurring electrolytes.
WHY IT MATTERS
A distinctive cactus-water proposition that has helped make prickly pear more visible in the functional-beverage aisle.
- Great design
- Health conscious
- Sustainable
Co-founder
Ours from day one — Oliver co-founded it with Vanessa Hudgens.
- Vanessa Hudgens
- Co-founder
- Oliver Trevena
- Co-founder
INDUSTRY
Consumer GoodsREACH & IMPACT
A United States consumer beverage brand with direct and retail distribution.
Caliwater has helped establish prickly pear cactus water as a recognisable functional-beverage format.
SOURCES
Sources establish the company facts shown here. Commercial figures and outcomes remain attributed where they are company-reported.
